SEO
Services in
Cardiff
We rank Cardiff businesses across every platform your customers are searching on.
Money back guarantee*
Our Cardiff SEO Approach
Results-driven, not just theory
Essheo was founded by Myles Robinson, who previously scaled marketing for Boiler Central to over £65m in turnover. We bring that same commercial discipline to every Cardiff SEO campaign — judged on calls, bookings and revenue, not vanity rankings.
Visible from Cardiff Bay to Queen Street
Cardiff shoppers now search Google Maps, ChatGPT, Gemini and voice assistants before they search Google itself. We build your visibility across every one of these platforms, so your business shows up wherever Cardiff customers are actually looking.
Strategy driven by data, not instinct
We track your Google Business Profile insights, keyword rankings across Cardiff postcodes and organic traffic weekly, adjusting the strategy as the data changes rather than sticking to a fixed plan.
Stronger rankings, stronger reputation across the Welsh capital
Climbing the Cardiff local pack does more than drive clicks — it builds trust. We combine ranking improvements with review and reputation management so your business looks as credible as it performs.
Multi-Platform Search Marketing for Cardiff Businesses
Google
ChatGPT
Bing
Siri
Perplexity AI
Gemini
Claude
Grok
LinkedIn
Instagram
Facebook
YouTube
Reddit
Pinterest
Shapchat
X (Twitter)
TikTok
Amazon
eBay
Etsy
Google Maps
Google GMB
Apple Maps
DuckDuckGo
We use AI to speed up our search marketing campaigns, we don't rely on it. Advanced SEO is something that an experienced SEO would execute. To outrank your competition, you need high level SEO's working on your account, that's us.
SEO Cost in Cardiff
Popular products from our offering
15 Minute Video Audit
£99
Get a 15 minute loom video for a snapshot of your SEO
Buy Now >Money back guarantee*
Competitor Gap Analysis
£999
Deep dive into your competitor's SEO vs your SEO
Buy Now >Money back guarantee*
Prices exclude any applicable taxes.
Our Cardiff SEO Services
We don't rely on AI to think for us, we use it to move faster. Ranking a Cardiff business takes strategists who understand how Google actually treats local search here, from the map pack around Deansgate and the city centre out to Trafford, Salford, Stockport and Bolton.
Technical SEO
We start every Cardiff campaign with a thorough technical SEO audit, identifying the site speed, crawl and indexing issues holding your rankings back. From there we build a plan around how customers in Cardiff and the surrounding boroughs actually search, not a generic national template.
Cardiff Keyword & Search Intent Mapping
We uncover the exact terms your customers type before they call, book, or buy, including the suburb and neighbourhood searches locals use alongside 'Cardiff', so you show up for the specific way people nearby actually look for you.
Google Business Profile Optimisation
Your Google Business Profile carries more ranking weight than almost any other local signal. We optimise categories, services, photos and posts so your profile competes for the Cardiff map pack, not just the organic results underneath it.
Content Strategy & On-Page Optimisation
We build the content that convinces Google, and your Cardiff customers, that you're genuinely the right business for the job. That means real service pages, not thin filler, written around how people in the city and its surrounding towns search.
Competitor Analysis
You can't outrank businesses you don't fully understand. We analyse the local competitors already ranking across Cardiff, from their Google Business Profile setup and map pack presence to their citations and backlink profile, to find the gaps you can win.
Create Location-Specific Service Pages That Add Value
One of the most common local SEO mistakes is trying to rank a single generic service page for every town you cover. We build genuinely different, useful pages for the areas that matter to your business, whether that's Cardiff city centre or the surrounding boroughs, each one written around what that specific area actually needs rather than a swapped-out place name over the same copy.
Citations & Local Authority Building
We strengthen your presence across the directories, listings and platforms that matter most to a Cardiff business, keeping your name, address and phone number consistent everywhere Google and your customers look for it.
Reporting & Analytics
You'll always know what's working. We track rankings, Google Business Profile insights and enquiries by area, so you can see exactly how Cardiff and the towns around it are performing month to month.
Get Found in AI Answers , Not Just Google
Search isn't just a results page anymore. When someone asks ChatGPT or Perplexity who to call for SEO in Cardiff, or Google's AI Overviews summarise the answer before anyone scrolls, ranking well in traditional search isn't enough on its own, you need to be the source those systems actually cite. That's Generative Engine Optimisation (GEO): structuring your content, data and authority signals so AI platforms trust you as the answer.
ChatGPT
The largest AI search platform, with over 400 million weekly users. We structure your content and citations so ChatGPT's search feature surfaces your business when people ask for recommendations.
Perplexity
Perplexity draws from many of the same sources as ChatGPT, so the same optimisation work compounds across both. It's often the first place detail-focused buyers check before choosing a supplier.
Google Gemini & AI Overviews
AI Overviews now sit above the traditional results for most Cardiff searches. We optimise the technical and content signals Google's AI uses to decide which businesses it quotes directly.
Microsoft Copilot
Copilot is built into Windows, Edge and Microsoft 365, putting it in front of hundreds of millions of users without them ever opening a browser tab. We make sure your business is part of that answer.
Claude
Anthropic's Claude has a fast-growing professional and research audience. Being cited here reaches decision-makers doing due diligence before they ever fill in a contact form.
Meta AI
Built into Facebook, Instagram and WhatsApp, Meta AI reaches hundreds of millions of users where they already spend their time. We optimise for the structured, factual content it prefers to cite.
Grok
Grok pulls heavily from real-time X conversation and web data. We build the social proof and authority signals that get referenced when Grok is asked for local recommendations.
Frequently Asked Questions for Cardiff Businesses
These FAQs are based on the real questions Cardiff businesses ask us before they sign up.
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How much does SEO cost in Cardiff?
It depends on the scope of work and how competitive your market is. One-off projects like a technical SEO audit or a competitor gap analysis start from £99, while ongoing local SEO is usually run as a monthly retainer scoped to your goals and the towns you want to rank in. We'll give you a clear, upfront quote after a free strategy call, not a generic package price.
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What does a local SEO agency do for a Cardiff business?
A local SEO agency improves how visible your business is to customers searching in your area, through Google Business Profile optimisation, local keyword targeting, citation building, technical SEO, and location-focused content. For a Cardiff business that means tailoring every recommendation to how you actually operate across the city and the boroughs around it, not a one-size-fits-all national template.
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How does local SEO increase my enquiries and footfall?
Local SEO puts your business in front of Cardiff customers at the exact moment they're searching — whether that's 'accountant near me' on Queen Street or 'best restaurant' in Cardiff Bay. By improving your Google Business Profile, local rankings and directory listings, more of those searches turn into calls, form fills and footfall.
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Why does my Google Business Profile matter so much for local rankings?
Your Google Business Profile is usually the first thing a Cardiff customer sees — before they ever reach your website. It powers the local map pack, shows your reviews, hours and photos, and is one of the strongest ranking signals Google uses to decide which businesses to show for local searches.
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How long does it take to see results from local SEO?
Most Cardiff clients start seeing movement in Google Business Profile visibility and local pack rankings within 6-8 weeks, with more substantial organic traffic and enquiry growth building over 3-6 months as authority and content compound.
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What makes Essheo different from other Cardiff SEO agencies?
Essheo is built on real commercial performance, not agency theory, founded by Myles Robinson off the back of scaling a business to over £65 million in turnover. We don't just optimise for Google, we build your visibility across the full modern search ecosystem, including AI-driven platforms like ChatGPT and Gemini, so you're found wherever your customers are actually searching. Every strategy is backed by a technical audit, tied directly to your commercial goals, and measured against real business outcomes, not vanity rankings.
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Do you only work with businesses in Cardiff city centre, or across Greater Cardiff too?
We work with businesses right across Cardiff and South Wales, not just the city centre. We also run a dedicated Bristol SEO service if you operate across the Severn, and you can see our full SEO services on the hub page.
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