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Technical SEO

Technical SEO That Removes the Reasons You Are Not Ranking

Content and links are wasted on a site Google cannot crawl efficiently or render properly. We audit, prioritise and fix the technical issues that hold rankings down, and we do it in language your developers can act on the same day.

Combined client revenue generated in the last two years
£45m+
Years' experience for every person working on your account
8+
Search platforms optimised, from Google to ChatGPT, Perplexity, Reddit and YouTube
24

Some of the brands we have worked with

What we do

What a technical SEO engagement covers

  1. Crawl and indexation

    Log file analysis, crawl budget waste, index bloat from faceted navigation, parameters and thin pages, canonical and robots directives

  2. Site architecture

    URL structure, internal linking depth, orphaned pages, pagination and hub-and-spoke structures that pass authority where it earns revenue

  3. Performance

    Core Web Vitals, render-blocking resources, image delivery, caching and hosting configuration

  4. Rendering

    JavaScript frameworks, client-side content that search engines never see, hydration issues on React, Next.js, Vue and Angular builds

  5. Structured data

    Schema for organisation, product, service, FAQ, article, review and local business, validated and monitored

  6. International and multi-site

    Hreflang, country targeting, subdomain versus subfolder decisions

  7. Migrations

    Platform moves, redesigns, domain changes and consolidations, planned so you keep the rankings you spent years earning

  • Why technical SEO comes first

    Every site we take on gets a technical audit before any content is written, because the audit usually finds a handful of issues that are quietly capping the whole domain. Common ones: thousands of near-duplicate URLs diluting crawl budget, category pages blocked by a misconfigured robots file, a JavaScript menu that leaves half the site unlinked, or a redesign that dropped structured data nobody noticed. Fixing these typically produces the fastest gains of any SEO activity, often within weeks, and everything built afterwards compounds on a stable base.

  • How we work with developers

    Technical SEO fails when the recommendations sit in a PDF nobody implements. Our audits are delivered as a prioritised backlog: each issue scored for impact and effort, with the exact fix, the pages affected, and an acceptance test your developer can run. For Shopify, WordPress, WooCommerce and headless builds we can implement directly. For bespoke platforms we work inside your ticketing system, review pull requests where you want us to, and verify each fix in Search Console once it ships.

  • Migrations without losing rankings

    A site migration is the single most common way we see businesses lose years of SEO in a week. We run migrations as a project with a pre-launch crawl, a URL-by-URL redirect map, staging validation, a launch-day checklist and post-launch monitoring for eight weeks. If you are planning a redesign, replatform or domain change, involve us before the build starts; retrofitting SEO afterwards costs more and recovers less.

Deliverables

  • Full technical audit with a scored, prioritised backlog
  • Implementation, or developer-ready tickets and review
  • Core Web Vitals and speed improvement plan with before-and-after measurement
  • Structured data implementation and validation
  • Monthly technical health monitoring on retainer accounts, catching regressions before they cost you traffic

FAQs

Frequently Asked Questions

Both. A standalone audit with implementation support is a common starting point, and many clients then move onto the full SEO retainer once the foundations are fixed.

Not inherently, but it needs handling correctly. We regularly work on Next.js, React and Vue sites and check what Googlebot actually renders rather than what the source code suggests.

One to two weeks for most sites, longer for large e-commerce catalogues. You receive the prioritised backlog at the end, with the highest-impact fixes flagged for immediate action.

Yes. Jira, Trello, GitHub issues, or whatever your team uses. We write tickets to your template and join sprint planning where that helps.

On WordPress, Shopify, WooCommerce and most headless setups, yes. On bespoke platforms we specify and verify while your developers implement.

Speak to us today to get started

Get the technical issues holding your site back identified in two weeks