Web Design and Development Services
Web Design and Development Services for Sites That Bring In Enquiries
Our web design and development services give you a website designed around your buyers and built by an agency that also runs SEO, so search is planned in from the first wireframe. We design, build and maintain WordPress and e-commerce sites, each structured to rank and convert from the day it goes live.
- Search platforms optimised, from Google to ChatGPT, Perplexity, Reddit and YouTube
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Some of the brands we have worked with
Who this is for
When a new or rebuilt website is worth it
Smart-looking, but few enquiries
Visitors compliment the design, yet the phone seldom rings and Google shows the site for hardly any searches. Without a clear next step or a structure search engines can follow, good looks rarely turn into enquiries.
Dated, but still ranking
Your site looks its age, yet some of its pages still pull in steady traffic. You want a modern design without throwing away the rankings and links those pages have gathered.
Every small edit needs a developer
Changing opening hours, adding a service page or swapping a photo means emailing a developer and waiting. A well-built site lets your own team update text, images and pages whenever the business changes.
Starting from a bare domain
You are launching a new business or brand with a domain name and no search history. Getting structure, speed and schema right at launch gives search engines a clean site to crawl from day one.
What we do
Web design and development services built around search
Much of what decides whether a site can rank is settled during the build: the URL structure, how deep pages sit, the headings and schema each template carries, and whether text sits in the HTML or appears only after JavaScript runs. Fixing these after launch means reworking templates, not copy.
So we start from your buyers' searches, which shape the page list and URLs before a layout is drawn. Builds stay lean, without stacked plugins or heavy page builders.
Google's AI Overviews and assistants such as ChatGPT draw on structured content from technically clean sites, so SEO web design also gives them a site they can read and cite.
What we design, build and look after
We build new websites and redesign existing ones.
Search-led structure
Page hierarchy, URLs and internal links planned from keyword research before design starts, with schema for your organisation, services and FAQs built into the templates.
Design around your buyers
Layouts shaped by your brand and customers rather than a stock theme, with one obvious next step on every page.
WordPress web design
Fast, secure WordPress builds your team can edit without a developer, with guidance on using them.
E-commerce website design
Online stores planned around the products and categories people search for, with a checkout that keeps buyers to the final step.
Website redesigns and rebuilds
Old URLs with rankings or links are redirected to their new equivalents and tested on staging; Website Migration SEO covers the rest.
Speed, updates and security
Core Web Vitals measured before and after launch, then updates, security monitoring and support, with Technical SEO for deeper crawl and indexing problems.
Checks before and after launch
The staging site is crawled and validated before go-live. After launch we watch Search Console indexing, Core Web Vitals and your main pages' rankings, for eight weeks where a new site replaces an old one.
Should we go on to run your SEO, monthly reports then cover rankings, leads and revenue, with commentary. Conversion Rate Optimisation can then work on turning more of the new site's visitors into enquiries and sales.
Where your own developers are doing the build, Audits and Consultancy offers a migration and redesign review, which checks their work before launch to protect your rankings through the change.
Builds from our published case studies
UK Composite Doors started as a bare domain: we bought it, set up WordPress and imported its products into WooCommerce. With our SEO built on those foundations, it reached position two for the head term "composite doors".
Easy Boilers is one reason our builds stay lean. We built that boiler brand on a headless set-up, a React front end over WordPress. It was very fast but costly to maintain, and ranking at the top of Google turned out not to need that complexity.
How it works
How a web design and development project runs
Most projects take six to twelve weeks, depending on complexity, content and how quickly each stage gets feedback.
Related services
Other Strategy services
Competitor Gap Analysis
Your competitors' search presence is public.
Conversion Rate Optimisation (CRO)
As a conversion rate optimisation agency, we help you turn more of the visitors you already have into enquiries and sales, before you pay to bring in more.
HubSpot Services
Whether you are new to HubSpot or switching from another CRM, we set up, migrate and manage it as a HubSpot agency in the UK, so marketing, sales and service share one clean set of records.
SEO Training
Our SEO training in the UK is for business owners and in-house marketing teams who want to run their own SEO or direct an agency with confidence.
Strategy and Consultancy
Not every business needs an agency doing the work.
Insights
Latest guides
How to Measure Success From Generative Engine Optimisation
AI SEO Guides
What ROI Can Businesses Expect From GEO Services?
AI SEO Guides
How Much Traffic Can AI Search Generate for Your Business?
AI SEO Guides
Is GEO Worth Investing In? A Business Case for AI Search Optimisation
AI SEO Guides
How AI-Powered Search Engines Decide Which Brands to Recommend
AI SEO Guides
Google’s AI Overviews: What They Mean for Your Business
AI SEO Guides
FAQs
Frequently Asked Questions
It is designing and building a site so search engines can crawl, understand and rank it from launch. Structure, URLs, headings, speed and schema are planned from keyword research before design starts, not patched in after launch, when every change costs more.
The designer decides how the site looks and how visitors move through it, from layout to the route to an enquiry. The developer builds it: templates, the content management system, speed, security and any checkout. Our web design and development services cover both, alongside SEO.
A good design gives every page one clear next step, loads quickly and has a structure search engines can follow. It fits your brand and customers rather than a shared template. We design each site to be judged by the enquiries and sales that follow launch.
A CMS, or content management system, is the software your team uses to edit a website without writing code. We build on WordPress so you can update text, images and pages yourselves, not book a developer for every change, and we show your team how.
It can help with parts of the work, but a site that converts needs people who know your business, because what each page says to buyers is a judgement call. On our projects, AI speeds up research and routine tasks; designers and developers make those calls.
A web design and development agency that plans search into the build and puts senior people on the work; everyone who works on your account has 8+ years' experience. Check how they protect rankings in a redesign, and distrust promises of page one: nobody controls Google.
Speak to us today to get started